I found a blog called "No Budget Film School" and went into their tab "The No Budget Report" which dissected the postcard and how to make sure you hit all the necessary points to create the most impactful postcard.
I'm not sure how much I like this diagram because the back seems a bit crammed which may overwhelm a reader. Instead, I will go along with their front cover suggestion of an eyecatching still with the title of the short film and what film festival it is being played at. For the back, we will probably keep the same layout but remove the festivals/ awards since we don't have any, quotes and billing block. Also, this example looks more like a list of information and we want our information to look flowier to match the effortlessly romantic vibe from the short film.
Here is a rough outline of how I would like our postcard to have the information displayed. The front containing a still with the name of the film festival in the top left corner with the date its taking place on the top right corner with the name of the film at the bottom. Then for the back, it will have a background image of the paints and different fingerprints just for an aesthetic shot. With the title again but not as large with credits, then a brief synopsis with different showtimes during the festival so those who pick it up know when they can watch this. I drew inspiration from a past A-Level student's blog who had this same idea. Then it would have links to different social medias connected to the film with the website link for more in-depth information and again the name of the film festival. I feel that the compromise between these two examples are able to give out all the essential information without the card looking too compressed.
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